🛠️FAQs

WhatsApp API

Is there an API for WhatsApp?

Yes, there is a WhatsApp API. It’s specially designed for small and medium businesses that want to take advantage of WhatsApp’s popularity to improve their sales and boost their customer support. With this API, companies can easily introduce WhatsApp into their tech stack. Then they can provide the best possible customer care in multiple ways. They can participate in multichannel/multiparty interactions; create automated chatbots; deliver notifications, alerts and updates; integrate WhatsApp with their CRM; and more. Since WhatsApp is popular all over the world, brands can leverage this API to talk to customers, no matter their location.

What is WhatsApp Business API?

The WhatsApp API is a solution for medium and large businesses to introduce WhatsApp into their customer support tech stack. It enables them to connect with their customers at scale to share information, answer questions, address concerns/complaints, and even send auto-notifications and alerts. The WhatsApp API is not an app, and there is no front-end interface.

Is WhatsApp business API free?

Unlike the WhatsApp for Business app, the WhatsApp Business API is not free. The price depends on the WhatsApp Partner – also known as a Business Solution Provider (BSP) – that will set up the API for the business. BSPs pay WhatsApp to connect to the API and then provide the service to their customers, i.e., small/medium businesses. Every BSP sets their own price.

How do I get the WhatsApp API?

Business users cannot simply download the WhatsApp API. To get the API for their small or medium business, they need to go through a BSP like AskEVA. Another option is to work directly with Facebook for Business by filling out the form here with relevant information about the business. However, this method will take longer as Facebook and WhatsApp review each application individually. It’s faster to go through a BSP because these firms are already vetted by Facebook.